AI is no longer emerging. It is here,

and it is fundamentally changing how we do work.

The AI-Enabled Leader - Launching June 15, 2025

Falling behind now means falling EXPONENTIALLY behind later.

By the end of 2025 - 2026, competence with AI tools is expected to shift from being a competitive advantage to a baseline expectation. This shift is already underway. What is happening now is not only the rise of a new technology. AI is quickly becoming the underlying infrastructure of knowledge work. In the near future, the wide use of AI in work will likely be as routine and expected as using email, the Internet, or spreadsheets. Competence in AI will no longer be a sign of forward-thinking, someone who is ahead of the game. It will be a prerequisite to being employable.

INTRODUCING

The AI-ENABLED LEADER

In response to this shift, we are introducing a program designed to help serious professionals within our community to build practical AI competence. A structured program to ensure you remain relevant as AI evolves at a record pace.

THE RACE STARTED IN NOVEMBER 2022

WHY this is important

  • AI presents opportunity and risk in equal measure. Competence will impact relevance going forward. Those who embraced this early quietly and decisively pulled ahead. For most people, the race started in November 2022. But you are not too late. However, those who delay for much longer may only recognize the gap once it has become unbridgeable.

  • Senior professionals are particularly exposed. They do not have time to tinker. They need curated, applied, executive-level guidance. They are expected to "figure it out" and lead AI integration in their teams, but many are lost or inconsistent. They fear being left behind, but do not want to waste time on gimmicky or tactical-only training.

  • Competence gap is widening. This is a real pain point now. Already, in top firms and major companies, AI-competent professionals are getting the best projects and visibility. Those not fluent in AI are starting to see career risk. Not fired yet, but marginalized in growth opportunities.

PROFESSIONAL BASELINE

WHO IS THIS FOR

  • Professionals who lead, decide, and deliver

  • Consultants, leaders, and operators

  • Those seeking to maintain relevance as AI redefines expectations

  • Those who made or is making a decision to build AI competency

Competence will soon define the professional baseline. Those who fail to meet it will fall behind, unless they have some unique value to offer to the world, and even then, they will be leaving a lot on the table. Unfortunately or fortunately, depending if you invest in building AI competency, this is the reality.

EARLY MOVERS ADVANTAGE

WHy NOW?

  • To get ahead before AI competence becomes table stakes (2026). Early movers will have a disproportionate advantage: more projects, visibility, and promotions.

  • To start compounding now. Competence, habits, and integration take time. Waiting means permanent lag in skill and thinking.

  • To access Kris + Michael, plus AI experts, without needing to commit $30K to private coaching. This window may close later (if demand surges or format changes).

  • To influence program curriculum. Tailor it to YOUR world and needs. Founding members shape the focus, making workshops immediately more valuable, specifically for them.

  • To avoid professional risk. Inaction carries reputational, relevance, and promotion risks. You likely won’t notice you are behind until it’s too late.

  • To future-proof your career. AI literacy will be critical to remain in senior roles. Avoid becoming the leader who is perceived as out of touch with technology shifts.

BUILD PRACTICAL AI COMPETENCE

PROGRAM OVERVIEW

INTRODUCING THE AI-ENABLED LEADER - Launching June 2025

In response to AI evolving at a record pace, we are introducing a structured program designed to help serious professionals within our community to build practical AI competence. The program is called the AI-Enabled Leader. Launching June 2025. 

LIVE Expert-Led Workshops

Program structure (this may adjust based on needs of participants as our goal is to maximize results: build competence in AI):

  • Three live, AI expert-led workshops per month. Initial planned workshops for June:

    • AI for Research: Drafting, iteration, and summarization

    • AI for Presentations: Structuring and visualization

    • AI for Analysis: Decision support and prioritization

  • Practical, use-case-driven instruction

  • Real-time Q&A and applied solutions

Founding Member Perks

Those who enroll before May 30 will receive:

  • Pricing may increase after launch due to demand or expanded expert involvement. Lock in the founding price by joining now

  • Early entry lets you influence the curriculum and get workshops tailored to your use cases

  • AI learning compounds. Early movers will be far ahead in months

  • Founding Members will be recognized as the original cohort, a permanent status

  • Founding member digital certificate

AI-Enabled Leader Membership Area

Private knowledge portal with recordings, templates, guides and curated resources.

FAQS

Naturally, questions arise

Can I learn this on my own?

In theory, yes. In practice, public information is fragmented and often inaccurate. Structured, applied learning with AI experts accelerates competence and reduces risk.

Can I afford to allocate time to this?

The wrong question. Delaying becoming competent in AI will cost far more than investing time now. The right question is, "Can I afford to NOT allocate time to this?" And the answer is, "No."

Why a community?

AI is evolving too quickly for isolated learning. Collective environments with high standards surface insights, reveal best practices, speed up your progress, and help avoid mistakes.

Why this community?

AI is evolving too quickly for isolated learning. Collective environments with high standards surface insights, reveal best practices, speed up your progress, and help avoid mistakes.

ENROLL NOW

ACCESS DETAILS

  • $497 per month (making it affordable for almost everyone in our community)

  • Limited seats to ensure depth of discussion

  • Global scheduling, including potential weekend sessions

  • LIVE interaction with AI experts to help shorten your learning curve

  • On-demand recordings

COMPETENCY IN AI BECOMES OUTDATED VERY FAST

JUST-IN-TIME LEARNING IS CRITICAL

AI technology is evolving fast enough that knowledge decays quickly. Just-in-time learning is critical. Most courses (even good ones) are outdated in months. Live, cohort-based, interactive models are becoming the preferred way to stay current. Those who delay for much longer may only recognize the gap once it has become unbridgeable.

We built this program with that reality in mind. Michael and I will be personally involved, alongside our experts, as competency in AI becomes outdated very fast if you do not continue to learn. We are hiring AI experts anyway to help us stay up to date, and now we are going to continue learning alongside our community. The goal is to create an affordable opportunity for our community members to not fall behind or become irrelevant as AI changes everything we know about the world.

Seats for the group are limited for obvious reasons. We are starting in June. Hop on board.

© 2025 All Rights Reserved.

Surma.ai is operated by FIRMSconsulting LLC.

For inquiries, contact us through the following:

[email protected]

187 E. Warm Springs Rd., Suite B158,

Las Vegas, NV 89119, USA

© 2025 All Rights Reserved.

Surma.ai is operated by FIRMSconsulting LLC.

For inquiries, contact us through the following:

[email protected]

187 E. Warm Springs Rd., Suite B158,

Las Vegas, NV 89119, USA